Maximize Your Content Creation Session: A Quick Guide
What to Expect During Your Content Creation Session
We’re all about making this a fun and relaxed experience for you and your team! No need to feel nervous or pressured—our goal is to elevate your brand’s image and make it look as professional and polished as possible. Let’s get that aesthetic going!
- Session Length: Each session lasts about 1.5 to 2 hours, during which we’ll capture as many work-style shots as possible.
- B-Roll Footage: In addition to posed shots, we’ll capture b-roll footage—these are candid, behind-the-scenes clips that show your team in action. B-roll adds a natural, dynamic feel to your content, perfect for showcasing the day-to-day energy of your business.
Make the most of your content creation session with us! Here’s a straightforward guide to ensure you’re fully prepared and get top-quality content that aligns with your brand:
1. Plan Your Outfits
- Bring 2 to 3 outfits that match your brand colors for a cohesive look across your digital platforms. Avoid patterns and colors that are difficult to match. Instead, stick to solid colors and classics like nudes, dark blue, black, gray, white, or brown.
- If your brand includes a fun accent color, consider incorporating it through accessories or small elements in your outfit. Just make sure to keep it as a solid color, avoiding patterns to maintain a clean, professional appearance.
- Touch-Ups & Grooming: We recommend a quick touch-up before the shoot. A little powder or blotting paper can help reduce shine, and for men, a fresh shave or trimmed beard adds a clean look.
2. List Your Must-Have Shots
- While we’ll provide guidance and an inspiration board, it helps if you have a list of must-have shots or inspiration photos. This will ensure we capture all the key moments you envision and optimize our time together.
- You can use pinterest to organize your inspo shots.
3. Prep Your Props
- Personalize your session with brand-representative props like branded mugs, folders, business cards, hats, clothing items, tools related to your business, or any element with your brand on it. These natural touches elevate your content, making it feel more authentic than simply adding a logo to every photo (which we absolutely avoid—it makes your brand look like a subway billboard filled with ads).
4. Enjoy the Process
- Feeling nervous about being in front of the camera? Don’t worry! Our goal is to make you feel at ease. Just relax and trust us—we’ll make sure your content looks fantastic.
- Be Yourself: Authenticity shines through in photos and videos! Don’t be afraid to laugh, smile, or interact naturally with your team. We’ll guide you through poses, but capturing those genuine moments is what makes your content unique.
After the Session
Once the session wraps up, we’ll take care of editing and curating the best shots and clips.
- Access to Raw Files: You’ll have access to all raw images and videos through your client portal. This allows you to review and download the full collection at your convenience.
- Initial Edits: We’ll professionally edit the first 35 images and 5 videos, which will be delivered to you within 10 business days.
- Ongoing Edits: Beyond the initial delivery, we’ll edit additional content as we use it for your social media calendars. This ensures every piece is optimized for your brand’s ongoing campaigns.
Let’s take your brand to the next level!
Here are some work-style shots we have taken!
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